100% Made in USA

Reshoring and Restoring American Jobs

About Us


We are the United States Ski Pole Company (USSPC), the only manufacturers of 100% carbon fiber ski poles in the USA. Based in Northern Michigan, we are focused on quality, comfort and performance, over price. If you expect the best, we are here to deliver. 100% satisfaction guaranteed with all our Nordic skiing products. We don’t just make ski poles; we make ski poles you’ll enjoy skiing with year after year.


Andy Liebner

Company Story

The U.S. Ski Pole Company (USSPC) is a small family business in Northern Michigan. It is founded by retired Nordic skier and author of Wild Shot, Andy Liebner. Originally from Soldotna, Alaska, Andy was inspired to make better products than what was being offered by overseas manufacturers in the skiing industry. Thus, has developed a state of the art elite line of ski poles and promotes the use of a Canadian developed rollerskis, Rundlesport.

Because of Andy’s degrees in Coaching and Nutrition from Northern Michigan University (NMU) and University of Alaska Anchorage (UAA), Andy wanted to make a greater impact on the enjoyment and international competitiveness within U.S. and Canadian skiers. No other company will visit small remote towns to offer free coaching clinics, demo sessions, give speeches about sports nutrition and be able to passionately inspire the youth to continue in the great healthy sport of Nordic skiing than Andy and USSPC.

We, at USSPC are more than a ski pole company, we’re a team of passionate people who love to see others succeed and make the most of life. Our team of Carbon Fiber experts provide best in class 2-year warranty. We’re ready to sponsor athletes, teams, and promote local ski shops to boost the U.S. economic job growth within the winter sport industry. As each winter brings its’ own unknowns, we encourage maximizing the season with health, fitness, and invitations to our family and friends to join the sport and become skiers, which increases sport size and strength as a competitive nation.

We use our own advanced carbon fiber construction method, equipment, processes resulting in unique ski poles. The U.S. Patent and Trademark office has issued us several patents claiming our clever and practical functionality of our components. With our machines and technology located in the U.S.A. we have the capabilities and advantages to quickly make custom colored ski pole components and individualized graphics.

With each order we receive every dollar helps and is utilized in the most effective long-term way. This not only supports the work we’ve already done, but helps us develop even better products for years to come.

Thank you for all of your support, any purchases made and positive referrals throughout the skiing industry.

Your friends at USSPC!


Our Team

Many hours of preparation and teamwork goes into making every pair of ski poles. Here at USSPC, we have a specialized team of workers for every step of the process and all play a very important role in the development of the United States Ski Pole Company.

Andy – Founder, majority owner: Andy Andy is the lifeblood of USSPC. He’s a USCG Veteran and received an Honorable discharge in 2005. He earned a BA in Physical Education / Coaching, and Nutrition from Northern Michigan University where he was the ski team Captain, MVP, and U.S. National Collegiate skier of the year in 2011. This ski experience and coaching passion combined opens all doors necessary for the demo clinics Andy has been hosting across the continent over the past several years. Andy has also deferred all work pay to keep the company moving forward, so he earns 100% of his income from coaching privately online. Andy also wrote and published a book in 2011 titled, ‘Wild Shot’ - Struggles and Successes in Biathlon and Cross Country Skiing. Andy is gifted with an innovative engineering eye and hands of mechanical greatness, so many of the machinery improvements were fabricated by Andy’s concepts and direct application.  He worked seasonally for Holmenkol, a German based ski wax company, where he self-built a 1,000+ ski industry contact database. His athletic experience and industry contacts have been the foundation of the business start-up and continued growth.

Roger (Andy’s father) – Educator and financial adviser, Ret.: ATT00001 Roger offered to step in and offer the business employees HR services, retirement plans, and has been the prime purchasing officer and manager for all 15 textile pieces, which go into USSPC’s most fan favored component, the deluxe thermal straps. Through months of fabric sourcing and testing, cutting applications, and preparing sewing companies, Roger has mastered this process better than all our worldly competitors and we have a 100% customer retention rate who use the deluxe thermal straps. He volunteers during time imminent orders to help ensure USSPC will deliver efficiently and with top quality perfection.

David – Product Finalization Specialist: IMG_6031

David was one of the first employees hired and has seen every step of the large transition of the production line. He has achieved all production certifications and without question can be depended upon to follow through with any task requested of him to the best of his ability. David has been and will remain a key employee with USSPC. Prior to employment with USSPC, David was a star employee of Sinclair International in Indiana for 14 years overseeing many manufacturing duties related to weapons. He decided to return to Cheboygan and work in his home town.

      Amy – Retail Sales, Customer Service, Office: Amy Amy has raised the bar of communication amongst all members of the USSPC team. She’s a shining star, fearless on the phone, and extremely receptive to who she’s speaking with. Amy joined USSPC in the summer of 2017 and has boosted sales by an additional 10%. By Amy taking over direct retail sales and reaching out to our customer base on a daily basis, Andy has been more capable to reach more ski clubs and events. Prior to Amy’s employment with USSPC she was employed by a County Office of Education in California where she worked with vendors and customers for 15 years along with perusing her degree in Social Sciences and Business Office programs. All that experience is now transferred to full capacity with USSPC’s high demands due to our limited staff.

Brock – Graphic Designer: Brock is USSPC’s passionate graphic designer and has all the abilities to satisfy each customer’s individual needs of custom ski pole graphics. His communication skills are excellent, which is essential for this position as he’s consistently communicating directly with the customer about each detail of the designs. Brock is remotely located in West Jordan, Utah, but we consider him an employee at heart as the world sees what he designs and that reflects the USSPC brand.

Kevin - Material Wrapper Specialist: Kevin has decades of hands on machinery experience. He’s our master of maintenance and creation of many new adapted functions and uniform jigs. Kevin is a qualified Material Wrapper Expert, running many of the machines that produce the majority of USSPC carbon. Whether you need custom carbon poles built to your demand needs or carbon tubing for your project, Kevin is ready, pleased, and able to begin shaping and curing your carbon. (See USSPC spec parameters for sizing limitations)      

Brady - Graphic Designer - Photographer: Brady has decades of experience as a photographer / editor in the newspaper/ magazine industry. We’re pleased to have Brady managing the custom designs and pole printing process. Have an idea for a your own custom graphic? Brady will be there to ensure it gets done proper and within your timely needs.        

Rhonda - Assembly: Rhonda is our master inventory counter and precision cutting specialist. Nicknamed, Mrs. Cutty Cut Cut, she will ensure your carbon has proper cuts and smooth edges. Rhonda also packages and ships the many parcels outbound from the USSPC factory.

Sabrina - Seamstress: Sabrina is the official USSPC seamstress. Head of the sewing machine and in charge of sewing all the new single loop / biathlon straps, she also does sewing repair. Her executive management personality has earned her an executive suite sewing office.        

Ian: Ian is an operations manager for assembly & distribution. His leadership extends through being the Student body president of Central Michigan University from Cheboygan High School’s Football Captain and other local leadership positions.